17 Years Global Tech Leadership. Cross-Industry Innovation. Strategic Scale-Up Excellence.

Hoxton Strategic brings 17 years of cross-continental expertise in over 20 markets to help technology scale-ups and established businesses transcend their current trajectory. Whether you're a high-growth startup or a mature corporation in non-tech native industries seeking a digital step change, Hoxton Strategic partners with forward-thinking organizations ready to benefit from technology-first strategies.

Ready to Transcend Your Industry?

Justin Hancock

Founder

Journey: From startup founder → global tech executive → active fractional leader and AI consultancy Partner

Current Roles:

Fractional Product and Strategy leadership at Formbay (Australia's leading clean energy compliance platform)
Partner at SeidrLab (AI advisory and strategic agency for mid-cap businesses)
Stealth AI startup Co-Founder and CPTO

Key Achievements:

Built products reaching 99M+ customers internationally
Led global integration of Grubhub, Takeaway.com and Just Eat P&T departments in $10+ billion Just Eat Takeaway merger
Led Product Department at StarRez responsible for winning Vista Private Equity ($100bn under management) "Highest Customer Value" award
Co-led departments of 2,000+ people across 8 international markets
Senior leadership experience across organizations of 10,000+ employees
Contributed to multiple high-performing global businesses that achieved successful strategic exits

99M+

Customers Reached

$10B+

Merger Integration

2000+

People Led

20+

Markets

Services Offered

01.

Fractional Chief Product Officer/Product Leadership Services

3-12 month engagements for companies needing senior product leadership without full-time commitment. Product roadmaps and strategic planning. Professionalisation of Product Development processes in accordance with global best practices. Product and corporate strategy development. Product and tech department leadership strategies. High-performing team development and executive leadership.

02.

Strategic Marketing & Operations

Cross-continental market insights for scalable marketing engines and operational frameworks. Internal and external communication systems optimization. Scientific operational optimisation across the business. Enhanced efficiency via cross-functional goal setting and collaborative working methodologies.

03.

AI Strategy & Automation

Cutting-edge AI advisory through SeidrLab partnership for institutional-quality AI implementation. AI strategy development and implementation. Strategic automation solutions for mid-cap businesses.

04.

Executive Leadership Development

Leadership frameworks for scaling technology companies across complex, fast-moving environments. Cross-functional leadership optimization, goal-setting methodologies and communication strategies to achieve radical alignment, clarity and organisational focus.

05.

Strategic Advisory

Navigate growth challenges including complex acquisitions, multi-billion dollar integrations, and international expansion. Market entry strategy and competitive positioning. Building product and leadership capabilities for next growth phase.

Approach & Differentiation

Core Philosophy: Generate creative systems and outcomes through cross-market intelligence + industry-transcendent strategic thinking

Unique Value: Synthesises best practices from diverse markets, industries, and cultural operations that competitors cannot access. Experience spans startup founder to executive level management at prestigious market leader or tech challenger, bringing both entrepreneurial agility and enterprise-scale execution.

Target Market: Technology scale-ups in Series A through E funding rounds, typically $5-100M ARR ready to break through the next growth ceiling AND established businesses in traditional industries ready to benefit from technology-forward strategies and digital transformation.

Why Global Experience Matters

In today's interconnected economy, breakthrough strategies often emerge from cross-pollinating insights across different markets and industries. A student housing technology framework perfected in Australia can revolutionize operational efficiency for a London-based service business. Modern eCommerce practices from European markets might unlock growth opportunities for North American technology companies. Payment and integration strategies proven in Canada could transform how Australian enterprises approach their software architecture.

This cross-market intelligence provides clients with strategic insights and tactical innovations that their industry-focused competitors simply cannot obtain. The competitive advantage comes not just from a global perspective, but from the ability to identify and adapt winning strategies from unexpected sources across 20 markets and 10+ industries.

Portfolio of work available upon request

Key Credibility Signals

✓ Netflix/NatGeo content distribution experience

✓ Multi-billion merger integration leader

✓ Senior leadership across 10+ industries

✓ Significant M&A experience globally

✓ International conference speaker

✓ Award-winning innovation track record

✓ Led teams across organizations of 10,000+ employees

✓ Functional leader across Product, Design, Analytics, Pricing & Marketing

✓ 17 years worked with exposure across 20 markets

✓ Working with world leading Private Equity and Venture Capital investors

Ready to Transform?

Whether you're entering new markets or building the product and leadership capabilities needed for your next phase of growth, Hoxton Strategic brings the rare combination of entrepreneurial insight and enterprise-scale execution experience.